My father is a gardener who grows rare, old traditional and extraordinary vegetables, fruits and wild herbs for the top gastronomy of Germany. As a gardener you have to work with a vegetable surplus—as an insurance. But instead of ditching these vegetables my father ferments them and generates another product: fermented vegetables.

To give his market garden a boost, I’ve decided to help him and gave his fermented products a new look.

In 2016 Mercedes Benz was launching their new vision of autonmous driving—in the form of their concept car F015.

They were looking for a strong and simple way of communicating its ground breaking potential: When you don’t have pay attention to the street, you can invest it in your very own quality time.

That’s how I came up with the idea that it will literally change everything, even the way we perceive distances. Quantity measurements become quality measurements.

A very good friend of mine wanted to open up her first restaurant—but then Covid happened. Nevertheless her concept was amazing: The restaurant was supposed to work along the «From Farm to Table«-philopshopy and offer fresh regional food for everyone—but cooked royally fine. There to say a restaurant for Barons and Bauern (Farmers/Smallfolk).

I wanted to illustrate this claim in its logo—and found a beautiful way to do so (in my opinion). I’ve managed to combine two symboles of both worlds in one logo: the garden fork of the farmers and the crown of the royals.

It’s these multidimensional art works that inspire and excite me most.